Year2022
ServicesBrand refresh
Logo design
Ayush Herbs found themselves struggling with an outdated logo and indistinct visual identity failing to help them stand out. The challenge of this project was to revitalize their brand identity while ensuring it resonated with their target audience.
To refresh their brand, I developed a look that fused modernity and tradition, showcasing the company’s origins. The fresh and contemporary design paid homage to their previous identity by incorporating recognizable colors and themes. The wordmark featured a strong, clean, and minimal font that evoked a feeling of professionalism and personality, and had a sense of history and approachability.
Our rebranding efforts for Ayush Herbs successfully elevated their visual identity, blending modern aesthetics with the brand’s rich heritage. The new logo captures attention and solidifies Ayush Herbs’ position as a trusted industry leader. By harmonizing tradition and innovation, we unlocked a design that embodies the essence of Ayush Herbs’ remarkable journey and captivates the discerning eyes of wellness seekers and practitioners alike.