(2025)
Social content
Motion
In 2023, Space.City began working with Pentagram Design on a rebrand and new visual identity for the first time since 1997. As Space.City’s in-house designer I work directly with Pentagram’s design team to develop poster concepts for salons and art walk events and extend the new visual identity to newsletters, the website, event decor and signage, and social media content.
Pentagram’s identity sets a layout and color theme for regular keynote events and announcements. I design all other touchpoint around this direction.
Since I began working with Space.City we’ve added motion designers and art directors to our team, grown our Instagram following 400%, and added TikTok and Youtube to our social channels.